The project for Rotas Italia srl is about visual communication for the first exhibition AMIEX - Art & Museum International Exhibition Xchange - in Turin. Rotas is one of most important company about the labels production with tagging tecnology. The gol of communication project is to display that the tagging tecnology is a hidden tecnology that gives to the client (museums, curators, etc.) a lot of advantage like interaction experience and rapid access for the visitors or total theft control. The communication has been realized on paper support - A4 dimension.